There's probably not a single word about wedding videos in this book, yet it is pertinent, interesting and very informative.
Reading about how to make informative videos, commercials, informercials, etc. can give you a fresh and healthy perspective on wedding videos. The production info is great but the client-handling info is also valuable.
Barry has been around and tells it like it is. Even if you aren't looking to mix up your shoots with some non-wedding work, you'll get your money's worth from this book as Barry takes you with him on client meetings, big-name shoots, etc. - all from the inside perspective.
Covered topics include Sponsored videos, Planning, Making Information Videos, Making Commercials, Making Infomercials and Business Considerations.
I liked it all, but the Planning and Business Considerations chapters were especially good.
(For more info and to pre-order his latest release:
http://www.makingdocumentaryfilms.com/ )